A Victorinox Swiss Army acaba de anunciar o apoio à Watch Else, a primeira revista unicamente online dedicada à indústria relojoeira suíça, desenhada expressamente para plataformas móveis.A Watch Else é escrita em inglês e francês e ainda em 2011 deverá ter versões em chinês, árabe e russo. Está disponível, gratuitamente, para iPad aqui e em breve estará disponível para Android e Windows Mobile.
“Watch Else is at the forefront of a whole new form of publishing,” said Daniela Leone, Victorinox
Swiss Army’s International Marketing Director. “It’s a traditional magazine with news stories, features and interviews, but it also offers us the possibilities of watch showrooms in 360°, audio and video interviews, movies, interactive animations and more. They offer us a wide range of very exciting formats and venues for getting the word out on new VSA products and projects.”
Swiss Army’s International Marketing Director. “It’s a traditional magazine with news stories, features and interviews, but it also offers us the possibilities of watch showrooms in 360°, audio and video interviews, movies, interactive animations and more. They offer us a wide range of very exciting formats and venues for getting the word out on new VSA products and projects.”
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